An example process from design of your InsetCards marketing campaign to distribution is introduced below. Individual projects may follow a modified sequence and may include other optional items. The items in parentheses () are assignments of responsibility and the work, between teams. In many cases, you can choose how the work is done. Even if you choose to have our team do portions of the design, you maintain creative control.
Conceptual design (your team with our help)
This is the “idea” stage during which the creative teams choose what the cards will contain. Also, the marketing campaign goals and parameters are identified. The InsetCards “Getting Started” guide is available as a reference.
